| Primary function | CRM that records lead + deal activity | Autonomous system that sources leads + ships campaigns |
| Outbound execution | Requires sequences built + triggered by a human | Decides what to send, produces creative, ships without triggers |
| Creative production | None — you write, design, and record everything | AI writes copy, produces video, designs landing pages |
| Learning loop | Reporting dashboards — interpretation is manual | Auto-promotes winning agents, retires losers without ops input |
| Pricing model | Seat-based + contact-tier pricing scales painfully | Flat tiers; autonomous execution doesn't cost per-seat |